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Wal-Mart Helping the Little Man

Although it caused quite a stir when the imagine what downside there could be. ...
idea was first spoken of, the plan for The only change will be that others will
Wal-Mart to offer generic prescriptions try and meet these prices."
for $4 each has faded from the limelight. But, of course, there is a downside. Most
A perfect time to approach the topic private pharmacists have no way of
again. Mainly, how does this sort of matching these kinds of prices. It has
price slashing benefit the American long been the same argument against
mega-corp? And, how do the ripples of Wal-Mart that they drive anything smaller
this venture effect the rest of the pond? than them out of business. This is
To tackle the first question is very certainly a consequence worth noting.
easy. Why would such a seemingly profit There is another very human consequence
hungry corporation suddenly drastically to note.
slash the prices on medications? Because People in America have long carried the
they expect to make a great deal of net heavy load of the insurance industry and
revenue doing it. While viewed by many as its less than helpful attitude about
a selfless act, the Wal-Mart drug plan is helping people. Now we not only carry the
not intended to run at any kind of loss. weight, but suffer from it in very real
Not a single statement Wal-Mart has made ways. We are a country that does not take
says anything about that, in fact, they preventive measures in health care, we
readily admit they expect and want to only react to illness and injury that
profit from this program. Because poses a great threat to us. We suffer
Wal-Mart can buy enormous quantities of many ills because we cannot afford to
product, the price for doing so is treat them before they stop us. Four
extremely low per unit. However, instead dollar prescriptions can make a very real
of making the kinds of profits that turn difference in this climate. A family
the heads of any suspicious consumer, formerly faced with the choice of food or
they will do so at a much lower profit medicine will be able to afford limited
margin per unit. health care much more easily. This
And that is where the magic is. They will certainly does not cure the problem of
make less money in each sale, but the the system, but at least it staunches the
idea is that low prices attract large bleeding. We must weigh in our minds and
numbers of people. In doing this they hearts if the price of losing small
increase overall profit by simply driving pharmacies is equitable in terms of gains
up the volume of sales. There is no in affordable medicine.
happy, selfless, or saintly motivation This could be a rare example in modern
here, only the raising of the bottom line times of dedicated work toward raising
in a way that only very large and profits is working to also help people
economically powerful corporations can live better. Not only that, but it has
do. However, for every action there is a been done without mandate by the federal
reaction. government. This may be a very small
In an article by David Harsanyi of the change, possibly ambivalent, step in the
Denver post, Dr. Jeffrey Zax, an right direction. But in a nation where
economics professor at the University of many people cannot afford insurance for
Colorado ay Boulder, was quoted as saying health care at all, even troubled baby
this. steps are better than digging deeper
I don't see any downside to it. I think trenches.
it's a terrific idea. It's hard to




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