| What are the first things you think of when the | | | | businesses including schools, factories and |
| word recession is mentioned? Perhaps words and | | | | manufacturers is through the use of radio |
| phrases such as job losses, redundancies or | | | | communications and more specifically, two way |
| reduced consumer spending? All of these are | | | | radios, which allow members of staff to |
| perfectly normal thoughts when time is tight and | | | | communicate over a wide area. 2 way radios are |
| businesses are struggling to make money and | | | | great for modern businesses who want to |
| survive. However, as the business world in which | | | | provide increased health and safety but without |
| we live changes, there is plenty of evidence to | | | | spending a great deal of money as after the |
| support the theory that businesses who invest in | | | | handsets are purchased there are no call charges. |
| marketing and in their staff when times are | | | | Two Way Radios like the Motorola XTN446 are |
| tough, benefit in the long run. | | | | also highly reliable, have long battery lives and are |
| When the general public and your customers have | | | | extremely robust so are ideal even in the most |
| less disposable income many people think that in | | | | industrial of locations. In fact, two way radio is |
| order to survive, they have to cut costs and | | | | being used by companies who not only want to |
| maybe even prices in order to remain | | | | invest in the safety of their staff but also as a |
| competitive. However, even when there is less | | | | way to stand out from their competitors. |
| money about, customers in general do not | | | | Retailers are using them in store so staff can |
| necessarily want the cheapest price. Instead, they | | | | check stock levels by communicating with the |
| want the product or service that gives them the | | | | stock room rather than wasting valuable time and |
| best value for money. | | | | money going back and forth. This benefits but the |
| It is for this reason that many companies are | | | | company itself but also their customers who are |
| now investing in their workforce and in particular | | | | not kept waiting to see if a particular item is in |
| in their health and safety so they have loyal and | | | | stock. |
| dedicated staff who provide a great service. | | | | Schools and colleges are also seeing the benefits |
| Examples of this happening at the moment are | | | | of 2 way radio as they can be used on the |
| companies who are investing in staff training plans | | | | campus itself and by teachers and staff as well |
| so they employ highly professional and skilled | | | | as on field trips to communicate. Such technology |
| workers. This not only allows them to be seen as | | | | is looked upon favourably by regulators as an |
| experts in their field but also differentiates them | | | | investment in safety and protection. |
| from their competitors who instead of investing in | | | | For businesses of all types, investing in your staff |
| staff are actually making cutbacks. | | | | and the safety and welfare of employees and |
| Another example is to make sure the safety and | | | | customers is likely to mean that even in the |
| well being of staff and customers is at the | | | | hardest of times, you and your business can |
| forefront of their minds by investing in technology | | | | grow and be successful. |
| and communication. One such example for many | | | | |