| What are the first things you think of when | | | | example for many businesses including |
| the word recession is mentioned? Perhaps | | | | schools, factories and manufacturers is |
| words and phrases such as job losses, | | | | through the use of radio communications and |
| redundancies or reduced consumer spending? | | | | more specifically, two way radios, which |
| All of these are perfectly normal thoughts | | | | allow members of staff to communicate over a |
| when time is tight and businesses are | | | | wide area. 2 way radios are great for modern |
| struggling to make money and survive. | | | | businesses who want to provide increased |
| However, as the business world in which we | | | | health and safety but without spending a |
| live changes, there is plenty of evidence to | | | | great deal of money as after the handsets are |
| support the theory that businesses who invest | | | | purchased there are no call charges. |
| in marketing and in their staff when times | | | | |
| are tough, benefit in the long run. | | | | Two Way Radios like the Motorola XTN446 are |
| | | | also highly reliable, have long battery lives |
| When the general public and your customers | | | | and are extremely robust so are ideal even in |
| have less disposable income many people think | | | | the most industrial of locations. In fact, |
| that in order to survive, they have to cut | | | | two way radio is being used by companies who |
| costs and maybe even prices in order to | | | | not only want to invest in the safety of |
| remain competitive. However, even when there | | | | their staff but also as a way to stand out |
| is less money about, customers in general do | | | | from their competitors. Retailers are using |
| not necessarily want the cheapest price. | | | | them in store so staff can check stock levels |
| Instead, they want the product or service | | | | by communicating with the stock room rather |
| that gives them the best value for money. | | | | than wasting valuable time and money going |
| | | | back and forth. This benefits but the company |
| It is for this reason that many companies are | | | | itself but also their customers who are not |
| now investing in their workforce and in | | | | kept waiting to see if a particular item is |
| particular in their health and safety so they | | | | in stock. |
| have loyal and dedicated staff who provide a | | | | |
| great service. Examples of this happening at | | | | Schools and colleges are also seeing the |
| the moment are companies who are investing in | | | | benefits of 2 way radio as they can be used |
| staff training plans so they employ highly | | | | on the campus itself and by teachers and |
| professional and skilled workers. This not | | | | staff as well as on field trips to |
| only allows them to be seen as experts in | | | | communicate. Such technology is looked upon |
| their field but also differentiates them from | | | | favourably by regulators as an investment in |
| their competitors who instead of investing in | | | | safety and protection. |
| staff are actually making cutbacks. | | | | |
| | | | For businesses of all types, investing in |
| Another example is to make sure the safety | | | | your staff and the safety and welfare of |
| and well being of staff and customers is at | | | | employees and customers is likely to mean |
| the forefront of their minds by investing in | | | | that even in the hardest of times, you and |
| technology and communication. One such | | | | your business can grow and be successful. |